Post by Steven Dale
Of course they’re stupid. So what? Is that your only argument?
Because if that’s your only argument, then you’re in trouble. Because every single person who encounters this idea also says it’s stupid.
But then they think about it a little bit more. Then they think about it a lot more. Then they’re up late at night staring at the ceiling, frustrated because they just can’t reconcile the fact that the idea is just so stupid.
Then suddenly they’re googling it. That’s a big step. Suddenly they’re reading about it and researching it. Suddenly they’re on Flickr and they’ve heard about places like Medellin and Caracas.
Suddenly they’re telling friends, colleagues and co-workers about the idea, people who all – without fail – think it’s stupid.
So yeah, urban gondolas are stupid. So what? Tell us something we don’t know.
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