The Singapore Cable Car is quite the urban gondola and is known for being a pioneer in many regards. To name a few: it was the first to cross a major harbour, the first to have a glass bottom floor cabin and was the first to have an aerial sky dining experience.
Singapore Cable Car. Image by Nicholas Chu.
And because it is a tourist system that caters to different types of visitors who wish to travel to different destinations (Mount Faber, Harbourfront Tower 2 and Sentosa), it probably has one of the most complex, yet clever cable car fare structures in the world.
A quick look at the system’s website immediately reveals that a passenger can choose almost anything they want: from a basic lift ticket to packaged deals which include other rides and attractions on Sentosa.
All of this can be rather confusing so to make things easier to understand, once a upon a time, the operators actually designed a simple yet elegant infographic to explain the many ways you can ride the system.
A blast from the past – a roundtrip for only $6.50! Image from www.virtualtourist.com
If you haven’t noticed already the prices shown are, unfortunately, outdated. I have no specific dates from when this picture was taken but my best guess is that it’s from the 90s.
Nonetheless, the illustration still offers a great lesson for any future cable car systems, particularly those who wish to make trips more easily understandable while providing passengers with the options that best suits their needs.
1 Comment
Love the image. Shows that “infographics” were invented way before hipsters worked on their macbooks in starbucks while sipping their lattes.